Sunday, December 09, 2007

Some Listener Survey Results

The results have been coming in from the M.S. Show Online Listener Survey and I thought I’d share some of them. These are the results of only a few of the many multiple choice questions thousands of people answered; In another post I'll share some of the thoughts people added in their own words. Of course, this is a measure only of those listeners who decided to help us out and take an online survey when they were not listening to the radio (or, for some, surely while they were listening to the radio).


People participated from every U.S. state and every province of Canada (the show on Sirius Canada as well).

Top five states or provinces listeners live in: Not a surprise that the majority live in the most-populated states and ones that very much about car (and radio) culture:

1. California
2. Texas and Florida in a tie
3. New York
4. Pennsylvania
5. Ohio

Type of Area:

Rural: 11.5%
Suburban: 32.5%
Urban: 39.1 %
Small town: 2.2%


Political party (U.S. citizens):

Independent 10.9%
Republican 3.6%
Democrat 68.2%
Green 0.9% 14
Libertarian 2.9%
Not registered with any party 10.5%
Other (please specify) 3.0%

Voted in 2004 (U.S. citizens) for:

George W. Bush 5.5%
John Kerry 84.0%
Ralph Nader 1.2%
Did not vote 7.1%
Other (please specify) 2.2%


How often do you listen to The Michelangelo Signorile Show?

Every weekday 43.9%
Twice a week 14.3%
Three days per week 23.0%
Four days a week 18.9%


How many hours of the show do you listen to?

1 29.4%
2 36.5%
3 16.3%
4 17.8%